Why Online Reviews Matter

By Joseph R.
Digital Marketing Guide
Magnified Media

Credibility is one of the most important factors of every thriving business.  Credibility in the online world means reviews!

In the age of information it’s crucial to stay up to date! It is incredibly important that Businesses understand the impact and value of online reviews.

 

Gone are the days where people pick up the Newspaper to read a critics review of a restaurant. Every month, Yelp has over 145 million unique visitors in the United States. Rather you like it or not your business probably has a Yelp page, and it’s up to your business to stay up to date on this new technology.

 

Before making any purchasing decisions nowadays, everyone wants to make sure that they will be satisfied before they put their money down. So consumers look up your business online to check out the reviews to make sure they’re going to a place that’s credible.

 

In a recent 2014 study, 88% of people have used online reviews to determine the quality of a local business, and as much as 90% of people trust online reviews as much as they would a personal recommendation.

 

72% Of Consumers Say That Positive Reviews Make Them Trust A Local Business More.

If you had a model to turn your loyal customers into 5-star reviewers then you would be on track to attracting more business.

 

Magnified Media can help you with this process. Give us a call for a consultation.

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