No visibility. No calls. No leads.

Google’s live video verification is quickly becoming one of the biggest bottlenecks for small business owners trying to get or keep their Google Business Profile active, especially after an address change, edit, or suspension.

And here’s the reality. Most businesses are not prepared for it.

I just went through this live with a Google rep on a video call, and this guide breaks down exactly what happened, what they looked for, what could have caused failure, and how to pass the first time without delays.

If you want the full breakdown with additional context, you can listen to the episode here:
 https://localseoin10.com/podcast/google-live-video-verification-explained/

Who This Applies To

This guide is especially relevant if you:

• Recently updated your business address
• Had your listing suspended and are trying to reinstate it
• Are setting up a new business profile
• Run a service-area business and need to prove legitimacy
• Were asked by Google to complete video verification

If any of these apply, this process directly impacts your ability to show up on Google.

Key Points

• Google video verification is being required more often, especially after edits or suspensions
• This is not a casual walkthrough, it’s a structured credibility audit
• You must prepare both your phone and desktop before the call begins
• Google is actively collecting screenshots to build a case that your business is real
• Permanent, physically mounted signage is one of the strongest approval signals
• An active workspace matters, empty offices are a major red flag
• Tools, equipment, and proof of work help validate your business type
• Showing an employee actively working significantly increases trust
• You will likely be required to log into your business profile on desktop during the process
• Any inconsistency between what you show and what’s listed can lead to failure
• Most verification failures come down to lack of preparation, not bad luck
• Preparing properly can turn a stressful process into a straightforward approval

Common Mistakes That Cause Video Verification Failure

Most businesses don’t fail because Google is being difficult. They fail because something doesn’t add up.

Here are the biggest mistakes that immediately create doubt during verification:

1. Temporary or Weak Signage

If your sign looks temporary, taped, printed, or easy to remove, that’s a problem.

Google is looking for permanence. Something mounted, fixed, and clearly part of the building.

If they have to ask how it’s attached, you’re already being evaluated more closely.

2. Empty or Staged Office

Walking into an empty office during verification is one of the fastest ways to fail.

Google wants to see:

• Activity
• Movement
• Real use of the space

A clean office is fine. An unused office raises questions.

3. No Proof You Actually Do the Work

If you say you’re a service business, you need to show it.

No tools, no equipment, no materials, no evidence of your work. That creates a disconnect between your listing and reality.

4. No One Working On-Site

This is a big one.

If no one is working, it raises a simple question:

Is this business actually operating?

Even one person actively working can make a huge difference.

5. Can’t Access Your Google Business Profile During the Call

This is more common than you’d think.

If you:

• Don’t know your login
• Can’t access your email
• Struggle to get into your profile

The process stops cold.

At that point, it’s not about your location anymore. It’s about control and ownership of the listing.

6. Using a Virtual Office or UPS Address

This is one of the biggest underlying issues.

Google has gotten much stricter about:

• Virtual offices
• Mailboxes
• Shared addresses without clear branding

If your location doesn’t clearly represent a real, working business, you’re at risk.

7. Trying to Explain Instead of Show

During verification, explanations don’t help much.

Saying:

• “We usually keep that there”
• “Our team just stepped out”
• “We don’t use that space right now”

…creates uncertainty.

This process is visual. If you can’t show it, it’s hard to prove it.

What Happens After You Pass Video Verification

This is something most people don’t think about, but it matters.

Passing verification doesn’t instantly turn your business into a top-ranking listing.

Here’s what actually happens next:

1. Your Listing Gets Approved

Once the call ends and everything checks out, the rep submits the verification.

In many cases, approval happens quickly, sometimes within minutes. In others, it may take a short review period.

2. Your Profile Becomes Fully Active

Once approved, your Google Business Profile is fully functional again.

That means:

• You can appear in local search
• Customers can find and contact you
• You regain visibility

3. Rankings Don’t Instantly Jump

This is important.

Verification is not a ranking boost. It’s a gate.

If your listing was suspended or inactive, you’re essentially starting fresh in terms of momentum.

You’ll still need:

• Reviews
• Consistent activity
• Proper optimization

4. You Should Immediately Double-Check Everything – but Wait 2-3 Days to Make Changes

2-3 days after approval, take a few minutes to review:

• Business name
• Address
• Categories
• Hours
• Phone number
• Website link

Any inconsistency here can create issues later.

5. Expect a Short Stabilization Period

It’s normal to see fluctuations right after verification.

Your listing may:

• Appear inconsistently at first
• Move around in rankings
• Take a few days to fully stabilize

This is part of the process.

6. This Is Where Optimization Actually Begins

Verification just gets you in the game.

If you want to generate calls and leads, this is where you need to focus on:

• Optimizing your profile
• Building reviews
• Posting updates
• Strengthening your local SEO

Most businesses stop at verification. The ones that win keep going.

What to Expect During the Call (Step-by-Step Breakdown)

Knowing what’s coming removes a lot of the stress.

Here’s how the process typically unfolds based on real experience:

Step 1: Join the Call on Your Phone

You’ll connect with a Google rep using Google Meet.

• Camera must be on
• You’ll be asked to move around live
• No pre-recorded footage

This is a real-time verification, not something you can prepare in the moment.

Step 2: Start Outside Your Location

They’ll usually begin outside.

You’ll be asked to show:

• The building
• The entrance
• Your signage

They may ask questions like:

• How is the sign attached?
• Is this permanent?

This sets the foundation for everything that follows.

Step 3: Walk Inside and Show the Workspace

Next, you’ll move inside.

Expect to show:

• Main workspace
• Desks or workstations
• Equipment or tools

They’re looking for signs that the business is actually operating day to day.

Step 4: Show Supporting Areas (Break Room, Bathroom, etc.)

This is where people get caught off guard.

You may be asked to show:

• Break areas
• Kitchen space
• Restrooms

These help confirm the space is a legitimate working environment, not just a staged setup.

Step 5: Show Proof of Activity

This is a big one.

They may ask you to:

• Show someone working
• Demonstrate your tools or systems
• Show something actively being used

This is where the “real business” signal becomes clear.

Step 6: Switch to Desktop

After the walkthrough, you’ll likely need to switch devices.

On your desktop, you’ll:

• Log into your Google Business Profile
• Confirm or update your address
• Show control of the listing

This step proves ownership, not just presence.

Step 7: Review and Approval

The rep will review everything.

This usually takes a few minutes.

If everything lines up, you’ll be approved shortly after.

How to Prepare (So You Pass the First Time)

Preparation is the difference between a smooth approval and weeks of frustration.

Here’s exactly how to get ready:

1. Test Your Tech Ahead of Time

• Install and test Google Meet
• Use Google Chrome on your phone
• Make sure your camera and microphone work
• Have a stable internet connection

You don’t want technical issues during verification.

2. Make Your Signage Obvious and Permanent

Before the call:

• Clean and clearly expose your signage
• Make sure it’s mounted, not temporary
• Ensure it matches your business name

If signage is unclear, you’re already at risk.

3. Set Up an Active Workspace

• Turn on computers
• Have desks in use
• Avoid empty or unused areas

Your space should look like a business in motion, not a showroom.

4. Have Tools or Equipment Ready

• Lay out tools if you’re in a service industry
• Show materials, products, or systems you use
• Be ready to explain by showing, not talking

This connects your listing to real-world activity.

5. Have Someone Working On-Site

• At least one employee present
• Ideally actively working

This is one of the strongest credibility signals you can provide.

6. Be Ready to Log In on Desktop

• Know your login credentials
• Have access to your email
• Be ready to update your address if asked

This step catches a lot of people off guard.

7. Give Yourself 30–60 Minutes to Prepare

Don’t rush into this.

Take the time to:

• Walk through your space
• Identify weak points
• Fix anything that looks questionable

Preparation removes almost all of the risk.

FAQ: Google Live Video Verification for Your Business

What is Google live video verification and why is it required?

Google live video verification is a real-time process where a Google representative connects with you on a video call to confirm your business exists, operates at a physical location, and matches the details listed on your Google Business Profile.

This method is used when Google needs stronger proof than a postcard or phone verification can provide. It helps prevent fake listings, spam, and businesses that don’t actually operate at the address they claim. If your business has made recent changes or triggered a trust flag, this is how Google validates you.

How do I know if my business needs video verification?

You’ll usually be prompted directly inside your Google Business Profile dashboard.

Common triggers include:

• Changing your business address
• Updating your business name or category
• Recovering from a suspension
• Creating a new listing in a higher-risk category

If Google determines your listing needs additional verification, they’ll require this process instead of offering simpler options.

What does Google actually look for during video verification?

Google is building a visual case that your business is real and operating.

They are specifically looking for:

• Permanent signage that matches your business name
• A physical location that customers could reasonably visit or identify
• A functioning workspace, not an empty or staged environment
• Tools, equipment, or materials that support your services
• Evidence of real activity, such as employees working

They take screenshots throughout the process, so everything you show contributes to your credibility.

Do I need permanent signage to pass verification?

In most cases, yes.

Permanent signage is one of the strongest signals you can provide. It shows that your business is established at that location and not temporary.

Signs that are taped, printed, or easily removable can raise concerns. Google may ask how your sign is attached, which is a clear indicator they are evaluating its permanence.

Can I pass verification if I run my business from home?

It depends.

If your business legitimately operates from your home and complies with Google’s guidelines, you may still pass. However, you’ll need to clearly show that the business is actively run from that location, not just registered there.

You may also need to demonstrate:

• Workspaces used for business operations
• Equipment or materials related to your services
• Evidence that the business is active

Can I use a virtual office or mailbox address?

This is where many businesses run into trouble.

Google has become much stricter about:

• Virtual offices
• Coworking spaces without branding
• UPS or mailbox addresses

If your business does not have a clear, dedicated presence at the location, your chances of passing drop significantly. You need to show that your business actually operates there, not just receives mail.

What happens if I fail Google video verification?

If you fail, your listing may remain unverified or suspended.

This can lead to:

• Loss of visibility in search
• Reduced or zero inbound calls
• Delays in getting your listing back online

You may be required to:

• Restart the verification process
• Provide additional documentation
• Wait for another opportunity to verify

This is why preparation is critical before attempting the call.

How long does the video verification process take?

The actual call is usually short, often around 10 to 15 minutes.

However, the full process can include:

• Scheduling the call
• Preparing your location and materials
• Waiting for approval after the call

In many cases, approval happens shortly after the call. In others, there may be a brief review period.

Do I need employees present during verification?

It’s not always required, but it helps significantly.

Showing at least one person actively working provides strong proof that your business is operational. It removes doubt and strengthens your case during the verification process.

What should I do immediately after passing verification?

Once your listing is approved, take a few minutes to review everything carefully.

Check:

• Business name
• Address
• Phone number
• Categories
• Hours
• Website link

This ensures your listing is accurate and prevents future issues.

After that, focus on:

• Getting reviews
• Posting updates
• Optimizing your profile

Verification gets you visible. Optimization gets you leads.

Is passing verification enough to rank higher on Google?

No.

Verification allows your business to appear in search results, but it does not improve rankings on its own.

To rank higher, you still need:

• Strong reviews
• Consistent activity
• Optimized business information
• A solid local SEO strategy

Think of verification as the starting line, not the finish line.

Can I reschedule or retry video verification if something goes wrong?

In many cases, yes, but it’s not always immediate.

If technical issues occur or the process is incomplete, you may be able to reschedule. However, if verification fails due to lack of proof or inconsistencies, you may need to go through additional steps before trying again.

This is why it’s best to treat your first attempt as your only opportunity and prepare accordingly.

Need Help Passing Google Video Verification?

If you’ve got a verification coming up, or you’ve already failed one, this is fixable.

Start by listening to the full breakdown here:
 https://localseoin10.com/podcast/google-live-video-verification-explained/

That episode walks through the entire process step by step, including what caught me off guard and how to prepare so you don’t run into delays.

If you want to make sure you pass the first time, Magnified Media can help you prepare before the call, identify any weak points, and walk you through exactly what Google is going to look for.

Because at the end of the day, this isn’t random.

Google is trying to confirm one thing:

You’re a real business, in a real place, doing real work.

If you can prove that clearly, you’ll pass. If not, it can cost you weeks of lost visibility.

If you want help getting it right the first time, reach out and we’ll guide you through it.

1. Google My Business (which used to be known as Google Local and Google Places) is the platform that powers Google’s business listings and that gives your business the opportunity to show on the local pack, as well as appear in a number of different results and manage how their information is displayed on each.

It is a platform that every local business owner should be aware of and use given that the information that you submit to your listing can appear in a number of different ways on the search engine.
 

2. The average business is found in 1,009 searches per month, with 84% of these coming from discovery searches 49% of businesses receive more than 1,000 views on search per month.

We really recommend businesses have a Discovery goal of over 90% because that means people found their service without knowing the business already.
 

3. Car dealerships receive the highest number of calls and website visits from GMB, while hotels have the highest views on search and Maps.
 

4. 5% of Google My Business listing views result in a website click, call, or direction request.
 

5. Local businesses have a median of 11 photos on Google My Business.
 

6. Between Q4 2017 and Q4 2018, direct searches grew by 38%, while website clicks from GMB listings grew 29%.
 

7. A Direct search is when a customer directly searches for your business name or address. It is essential to provide accurate information for the customers to see.
 

8. A Discovery search is when a customer searches for a category, product, or service that you offer, and your listing appears.
 

9. Branded searches: A customer searched for your brand or a brand related to your business (i.e., the search query “Burger King” displayed your restaurant in Google Maps).

If your listing has appeared at least once in a branded search, you’ll see it in your reports.
 

10. Total searches is the total number of direct, discovery, and branded searches.

11. Google allows both businesses with a physical location and those without to use Google My Business.

In order to qualify for a Google My Business listing, a business must make in-person contact with customers during its stated hours.
 

12. Complete and accurate Google My Business listings get 7x more clicks than those missing information and are 70% more likely to attract location visits.

One great practice is to make sure that all the information are complete and accurate when doing Google My Business Listings to get more clicks and visits.
 

13. If you’re just getting started with local SEO, your Google My Business listing is a great place to focus your early efforts. 

When people search for a product or service near them, they’re usually very close to making a purchase. One in two people who conduct a local search (think “watch repair near me”) visit a store that day. 
 

14. You can add photos and videos (though only short ones of 30 seconds or less) to your listing. The public can add photos, as well, and so does Google.

Google My Business listing with photos and videos outperforms those without. This makes sense from an SEO standpoint.
 

15. Google My Business dashboard is your main control center. It allows you to control how Google displays your business information across the web.
 

16. Using the Messaging capability within the Google My Business app, you can easily add a “Message” button to your mobile listing.

This allows customers to communicate with you via text message in just one click.
 

17. Google My Business is a free service, including the Website Builder. 

For businesses especially those start-up businesses, Google My Business is one of the best marketing strategies you can take advantage of because it is free of charge.
 

18. Google recommends a 1:1 square ratio for photos posted to your Google My Business Listings.

The recommended resolution is 720 px wide by 720 px tall in either JPG or PNG format. 
 

19. Google offers three types of users for Google My Business profiles: Owner, Manager, and Site Manager. 

Each type of user comes with varying functionalities, so make sure to review the capabilities of each role before assigning them. 
 

20. Google automatically identifies Facebook accounts associated with Google My Business pages.

Just make sure the details on both pages are exactly the same. 
 

21. 84% of people trust online reviews just as much as the word of a friend.

A listing packed with 5-star ratings and glowing feedback is one of the cornerstones of a solid search engine strategy. 
 

22. If you run and manage multiple businesses that meet the criteria for being listed on Google My Business, you will be able to list more than one location from within a single account.

By being able to list more than one location within a single account, the person who manages the account will have an easy and less confusing way of managing multiple business locations. 
 

23. 97% of the customers say that reviews influence their buying decision, so review management has to be a top priority for every customer-facing business.

Brands need to be engaging and interacting with consumers to create an open channel. If you do not respond to the reviews, there is a risk of increasing your customer churn by 15%.
 

24. Statistics show that of the customers who got a response from a company after posting a negative comment, 33% turned around and gave a positive review, while 34% of the people deleted the original negative review. 

Responding to negative reviews can create positive results.
 

25. 60% of consumers prefer images that will enable them to have a 360º view of the product. 33.16% of the consumers want to see multiple photos of the product, and only 0.52% of the customers want to see a single product photo.

To avoid product returns and eventually losing customers, it is recommended to add multiple photos of the products.
 

26. Google recommends that the product’s images should be no less than 75% and not more than 90% of the full image.

Except for the main image of the product, back views and close-ups can be used as additional images online.
 

27. Businesses are 70% more likely to attract local visits from browsers.

Utilizing Google My Business will surely help businesses in creating traffic to the websites resulting in more exposure which will eventually lead to profit generation.
 

28. Mobile devices have 52% of global internet traffic. 
 

29. A recent report says that US mobile search is roughly 58% of overall search query volume. 
 

30. Food & Beverage has the highest percentage of mobile search volume with 72% and Banking has the lowest mobile search volume with 39%(61% on desktop).

31. Another interesting fact is that mobile queries are slightly longer than PC search queries.
 

32. Also 50% of “near me” Google searches done through mobile results in a store visit.
 

33. 95% of mobile searches in the US are captured by Google.
 

34. 65% of the paid clicks on Google search results are from mobile devices.
 

35. 68% of consumers left a local business review when asked
 

36. 30% of consumers say they’ve judged a business based on its responses to reviews
 

37. “Near me” or “close by” type searches grew by more than 900% over two years. 

“Near me” queries usually help consumers find a local business that sells the product/service that they are interested in.
 

38. 78% of location-based mobile searches result in an offline purchase.
 

39. 18% of local smartphone searches led to a purchase within a day, whereas only 7% of non-local searches led to a sale. 
 

40. By 2021, mobile devices will influence more than $1.4 trillion in local sales.
 

41. 61% of mobile searchers are more likely to contact a local business if they have a mobile-friendly site.
 

42. 97% of people learn more about a local company online than anywhere else.
 

43. 72% of consumers that did a local search visited a store within five miles.
 

44. 46% of all Google searches are looking for local information. 
 

45. Search result information will send 70% of consumers to a physical store.
 

46. 92% of searchers will pick businesses on the first page of local search results.
 

47. Global retail e-commerce sales will reach $4.5 trillion by 2021.
 

48. 4 in 5 consumers use search engines to find local information.
 

49. Recently Google announced and added to the Google My Business suite, called Google Posts.

This feature allows businesses to publish short posts with links to news, events, or offers about their products and services, directly in the Google search panel, that displays on the right side in the Google search results.
 

50. Google My Business report allows you to view key metrics such as key page facts, reviews, average rating, star rating (overall), star rating, sentiment analysis (overall), and sentiment analysis.
 

51. Key Page Facts shows the following details: 
 

52. Overall Reviews: Total number of reviews from the account creation date. 
 

53. Overall Rating: Overall rating for the business from the account creation date. 
 

54. Total Reviews: Total number of reviews in the selected time period. 
 

55. Average Rating: Average rating for the business in the selected time period.
 

56. Google My Business reports also allow you to export as Excel or PDF. 

When you select Export as Excel, the file will download in the browser and if you select Export as PDF, it will send the downloaded document to the respective account Email.
 

57. On Google My Business Report, Reviews function displays the number of reviews posted in the selected time period.
 

58. On Google My Business Report, Average Rating shows the average rating for the business in the selected time period.
 

59. Star Rating (Overall) shows the distribution of star ratings from the account creation date.

Star Rating (Overall) Per Star = round( (100 * Rating Count Reviews Per Star)/All Reviews Count, 1)
 

60. Star Rating shows Star rating for the business in the selected time period.
 

61. Sentiment Analysis (Overall) shows the distribution of sentiment analysis from the account creation date.

Sentiment (Overall) Per Type = round( (100 * Sentiment Count Reviews Per Type)/All Reviews Count, 1)
 

62. Sentiment Analysis shows sentiment analysis for the business in the selected time period.
 

63. Review statistics displays the review statistics with highest rating and lowest rating.

Rate Of Change = ((Old time period Reviews – Selected timePeriod Reviews)/(Old time Period Reviews)) * 100
 

64. 64% of consumers use Google My Business to find contact details.

People want a simplified life where they Google a product, service, category or business and a list of local business contacts pops up. 
 

65. They say “Google is your friend”. If you’re a business owner or manager, you may want to change that to “Google Search is your best friend”. 

That’s because up to 75% of your Google My Business listing views will come from Search. The remaining 25% originates from Google Maps for local business.
 

66. People who view your GMB listing will soon after visit your website. 56% will check out your website, 24% will give your business a call and 20% will ask for directions.

Most customers who view your Google My Business listing will check out your website.
 

67. Google My Business allows customers to book your service or make an appointment with just one click.

There’s a built-in scheduling tool for easily organizing, tracking and managing your bookings in one place.
 

68. Besides giving customers an online place to review your business, Google My Business lets you respond to those reviews.

This is critically important because you want to be able to react to both positive and negative reviews.
 

69. One of the best things about Google My Business Q&A is that it allows you to pin frequently asked questions.

Respond to questions so that customers can know more about your business, it’s products and services.
 

70. Posts provide an easy way to give customers updates on your Google My Business listing.

It’s the perfect place to announce a new product, available offers, promotions etc.
 

71. The Google My Business marketing site saw a nearly 2X increase in organic traffic, partly attributed to implementing web fundamental best practices.
 

72. 80% of shoppers surveyed say getting shopping done as quickly as possible is important to them when deciding which brand or retailer to buy from.
 

73. 83% of shoppers surveyed say the ability to make easy returns is important to them when deciding which brand or retailer to buy from.
 

74. 48% of shoppers surveyed say they use Google to get helpful recommendations or suggestions on what to buy.
 

75. Search is the No. 1 channel high-value travelers turn to.
 

76. Consolidating content and focusing our energy on one great website doubled Google Retail’s call-to-action click-through rate and increased organic traffic by 64%.
 

77. Google is the number one review platform; 63.6% of searchers search for reviews on Google before visiting a business.
 

78. There are 3.5 billion searches every day. That volume grows by 10 percent every year.
 

79. Google accounts for 57.5% of all reviews worldwide, across all review platforms. Facebook accounts for 19%, TripAdvisor 8.4% and Yelp for 6.6%. Other platforms account for a modest 8.6%.
 

80. 25.12 to 27.94% of your local search rankings (local pack + localized organic rankings) are dependent on your Google My Business profile according to a 2018 ranking factors study by Moz.
 

81. Online reviews make up another 6.47 to 15.44% of local search ranking factors.
 

82. 42% of customers expect a response to their review in 60 min or less.
 

83. 57% of the customers above expect the same response times on nights and weekends.
 

84. 30% of local customers feel reading your response to reviews is key to judging your business.
 

85. Google receives over 63,000 searches per second with an average of 3-4 searches each day per person.

This means that Google is every businessman’s asset that he can take advantage of free of charge.
 

86. Roughly 75% of clicks go to the first page on Google’s SERPs(Search Engine Results Pages).

The more clicks means more business leads which eventually lead to sales.
 

87. Google My Business automatically connects to the Google Maps app to provide users with a route to your business.

This is a great feature of Google My Business to ensure that users/customers will be fully guided with accurate information.
 

88. Google search users (your customers) can add images of your location, products, or services.

This is one great advantage for business owners because this offers free content for the business.
 

89. Google My Business listings that use and optimize photos are 35% more likely to drive user clicks to their website. 

This provides you with a much higher chance of acquiring a sale. 
 

90. Google is at the center of the internet and has a market share of over 88% as a search engine.
 

91. Businesses with photos receive 42% more requests for driving directions to their location from users on Google, and 35% more clicks through to their websites than businesses that don’t have photos.

Your unique photos are to help identify your business and the quality of your location and work. With new images slamming the internet every second of every day, users expect to see photos of your business.
 

92. Google My Business adds messaging to the desktop interface. 

Businesses can now message customers through their web browser, not just the mobile app.
 

93. Even as more people shop online, searches for ‘available near me’ up over 100% vs. last year.

Despite new state lockdowns and significant e-commerce growth over Black Friday weekend, large numbers of consumers continue to shop offline.
 

94. 80% of shoppers will consolidate shopping to make fewer trips than in previous years.

This drastic change was caused mainly by COVID-19 Pandemic.
 

95. 67% of shoppers plan to confirm online that a desired item is in stock before going to buy it.

Nowadays, People limit themselves to go out to avoid the risk of being infected with the COVID-19 virus that is why it is very important to make sure that businesses put all the accurate information online to properly guide the customers.
 

96. Most businesses in the U.S. fall into a category that some call “very small businesses” (VSBs). In fact, roughly 90% of businesses verified in Google My Business have only one location.

It’s critical for businesses of all sizes to actively manage their reputations on Google and other review platforms.
 

97. 92% of online buyers like to compare brands online before buying something.

And most of them head to Google Search to find businesses they’d like to purchase from.
 

98. 49% of all Google My Business listings get more than 1000 searches every month, while 96% of the listings are seen 25 times per month, at least.
 

99. 82% of consumers read online reviews for local businesses.

This is why it is recommended to encourage the previous and satisfied customers to leave reviews online to bring in good reputation to the business.
 

100. There are over 3000 Google My Business categories as of 2021 (3942 to be exact).

It is very essential to select the exact category for your business to ensure that you will be reached by your potential customers.
 

101. Google allows you to select up to 10 categories for your business.

Sources:

Bright Local, Melanie Deardorff, Podium, Semrush Blog, Daily Blogging, Impact Plus, Hubspot, Embed Social, Mav Social, 360Pix, Think with Google, Grade Us, Beyond Blue Media, Search Engine Land, Kinsta and Oberlo

Are you Looking for a Digital Marketing Agency in Northern California You Can Trust?

Magnified Media is a digital marketing agency specializing in growing the visibility and credibility of our clients throughout Northern California and beyond.  Why? Because only with Visibility and Credibility will a company continue to grow and thrive.  Headquartered in Walnut Creek, California, we are the trusted outsourced digital marketing solution for companies throughout the SF Bay Area and beyond, focused on doing three things for our clients: getting them more online reviews, getting their website seen in Google Maps and creating content for their social media platforms.  Focusing on these key areas for our clients means they can run their business without worrying about when – or where – the next customer is coming. We help build their business through reputation. Interested in seeing what we can do for your business? Schedule your free Online Presence Audit now.